Showing posts with label Goals. Show all posts
Showing posts with label Goals. Show all posts

12.14.2010

10 Goal Setting Mistakes Most Interior Designers Make

It’s that time again, when most of us are thinking about setting goals for 2011...and most of us won’t accomplish them. Why is that?

We get excited and create amazing resolutions or goals, and within days, we stop working on what we know we want to do, but do we really truly want to achieve those goals?

If you don’t have a Goal Journal, go purchase one a blank journal at the office supply or bookstore. That’s your first step to goal achievement in 2011.

Why don’t we accomplish our goals? Let’s look at some of the top reasons:

1. We set too many goals. It’s like going to a buffet. If you mounds of food and put it all on your plate, you’ll eat too much, and yet, not get the nutrients you need. Or, you’ll eat a small portion and waste the rest. Why do we do this? We want to make some significant changes, but we don’t have a realistic expectation about how long things will take. So...when you set those goals for yourself, be sure to include a time estimate for each of the goals to be completed. Realistically, you can only do one thing at a time. Focus is the key to success. Strategies:
  • Set 1 - 3 goals per month at the most
  • Estimate time to be completed
  • Set an end date for completion
2. We fight our own subconscious belief systems. We may not believe we’re worthy of the success that reaching that goal will mean. If your internal beliefs aren’t in synch with the goals that you’ve set, you’ll self-sabotage and then feel even worse that you didn’t accomplish your goals. When you set goals, identify the beliefs you must have to achieve those goals. Strategies:
  • Evaluate whether your real true core belief about yourself is aligned with the beliefs you must have to accomplish those goals.
  • Identify what steps you must take to change your beliefs that you are worthy of those goals and release those negative beliefs.
  • Define what it would mean emotionally to you to accomplish those goals. Would you feel confident and proud?
3. We don’t write down the steps and resources we need to achieve those goals. Just writing down a goal without the steps almost ensures that we are writing down a dream and not a goal. Strategies:
  • Write one goal per page in your new Goal Journal.
  • Write the step required right before you achieve that goal.
  • Keep working backwards until you have the first step identified.
  • Immediately put those steps on your calendar based on your time estimates and end date.
  • Focus on achieving the steps and not the end result.
  • Celebrate your accomplishments frequently.
4. We’re not accountable to others or to ourselves. It’s easy to let ourselves not follow through. We’re too busy, too tired, too frustrated. Strategies:
  • Identify your excuses and exorcise them. You either have excuses or results. Which one do you choose?
  • Get into a mastermind group and make that a requirement, that every week, you set accountability and you at least get a friendly kick if you don’t get the task done.
  • Remember that if you don’t take the accountability to yourself seriously, you’ll get less accomplished.
  • Don’t make a goal or promise to yourself unless you’re willing to keep it.
5. We set goals that don’t mean anything to us personally. If you’re doing something to please others, you’re likely to disappoint yourself. Strategies:
  • Only set goals that you are committed to do because they fit with your personal values. If they don’t fit your personal values, then don’t commit to them.
  • Setting a goal to lose weight because we want to be more attractive to our mate or prospective partner won’t keep us on task.
  • Do it for yourself because you want to feel healthy, sexy and attractive.
6.We don’t cut expenses quickly enough. If your goals are financial, and you’re not on track to achieve your financial target, it’s important to make changes. Avoiding the problems won’t make them go away. None of us expected the economy to crash so completely, and if you’re still doing the same things you were a few years ago, you could save some money on non-essentials. If you can overcome your own resistance to change, fears and concerns, you’ll be even stronger as a person and as a business owner. Now it’s important to find your resourcefulness and determination to succeed in spite of it. Strategies:
  • Cut non-essential expenses.
  • Use outsourcing instead of adding employees and the associate overhead.
  • Bundle your phone and Internet services.
  • Cut out subscriptions. Go to the library or bookstore to browse.
  • Invest in leverage for exponential success – software, education and marketing Don’t cut your marketing or education budgets.
  • Keep your expenses low even when business returns to a more normal level.
7. We don’t have time and resource contingencies built in. Life happens and when we don’t account for the fact that we get colds or the flu, or others need our help with something, or we need an extra cushion in case of emergencies, then we get frustrated and give up on a goal because we didn’t allow for that time. Strategies:
  • Allow twice as long to accomplish your goal and twice as much money.
  • Determine your Plan B or Plan C just in case. If you don’t get 6 new clients, what will you do? How will you achieve your revenue goals?
  • Set up reserves in your business to help you cover shortfalls.
  • Think about additional resources you can draw on to meet your adjusted goals when you’re not on track to achieve them on time and within the budget you set.
8. We don’t remind ourselves about our goals often enough. How much is enough? Strategies:
  • Create a collage with pictures of how you’ll feel when you achieve your goal and what it looks like.
  • If you’re shooting for a dollar goal for your business, create a picture or add color to the graphics of the dollar figure, and add that to your collage. Include pictures of your family so you connect the earning of the money with what it will do for your family and for yourself.
  • Include pictures of the rewards. Will you give yourself a day at the spa, or a massage. We think in pictures, so use pictures to motivate yourself and connect with the emotions you’ll feel when you achieve what you desire.
  • Look at these pictures and reminders every day, and be sure to include them on your computer screen or in your Goal Journal (that you’re going out to buy today) so you can see what it is you want to achieve and can measure your progress.
  • You can also scan in a collage of goal achievement pictures and use it as a screen-saver on your computer.
9. Don’t look at goals as a heavy burden. Add rewards for accomplishment. Strategies:
  • Take a break, have coffee with a friend, go to the museum for a few hours, take a walk, put extra earnings in a separate fund to purchase a small reward like a great picture frame or massage.
  • Write down what you’re grateful for in your Goal Journal and do it frequently. That in itself is a great reward for small accomplishments.
  • A long journey begins with a single step.
  • Take the first step.
10.We feel like a failure if we have setbacks along the way and it can tempt us to give up. Strategies:
  • When setbacks arise, take a detour. Each setback is feedback, and it means we need to take in what we experienced and think about what we learned from it. It’s not a reflection of our character.
  • Be your own best teacher. We all learn more from our mistakes more than our successes. Discover the root cause of your setbacks, and how you can avoid the same challenge in the future so you don’t repeat the mistakes.
  • Use your Goal Journal to record your setbacks so you can figure out how you can overcome them.
  • Record your progress.

You are worthy of great accomplishments and recognition for who you are. Remember that it is more important to do things because they make you feel good than it is to get recognition by others. It’s good for your soul to feel that you’re worthy and wonderful the way you are.

About Gail Doby, ASID: Gail is a business shortcut for designers who want to create a more profitable and passion-filled business. She is Chief Vision Officer of Design Success University. Join her on Facebook or LinkedIn and - join the LinkedIn Design Success University group.

12.18.2009

New Year! New Goals! New Mindset!

As another year draws to a close, it is a good time to reflect on your business's progress over the past year and plan how you want your business to develop in the future. With the current economic climate, the "business as usual" that many of us were accustomed to has disappeared. In fact, the new economy, plus the insurgence of technology into every part of our lives, has changed the business world forever. Many people take these changes for granted or resist them - I don't and neither should you. You should regard them as once-in-a-lifetime opportunities! What mindset do you have? Do you make things happen? Do you watch things happen? Or do you just wonder what happened? Below are my "Fave Five" recommended tools that can help your business survive and thrive in 2010!

#1 Set goals! Written goals should include long term plans for your personal and business life. Be sure that the goals you set are achievable, specific, and measurable, rather than unrealistic pipe dreams that are so far out of reach they only lead to frustration. Establish goals for 10 years from now, five years, one year, and then one month. Set financial goals by creating a budget; sign up for our "Budgeting/Forecasting in QuickBooks" online class.

#2 Systematize! Set goals and make "To Do" lists! When you consistently rely on lists to govern your day, you can expect to get 25% more done in a day. Implement the Minutes Matter Measuring System, Work Order System, or Instructional Systems to streamline these processes to save you time and eliminate costly communication errors!

#3 Market in a New Ways! Promote your business regularly and consistently. Don't let this task slip to the bottom of your to-do list! If you want to attract new customers, you have to make promotion a priority. Use Studio as a marketing tool and watch for the introduction of our newest marketing project "The Power of I." There are plenty of low and no-cost ways to promote your business, such as newsletters, ezines, social networking, and blogs. The first step is always the most daunting, so why not delegate this task? Minutes Matter offers a Blog Setup Service for only $247. But don't wait too long, this introductory price ends with 2009, so sign up now!

#4 Do the Math with Technology! Use Minutes Matter's QuickBooks & Quoting 7.1 to quote on the spot, pay bills, quickly calculate yardage, and systematize your accounting. You'll save tons of time by using our item codes, chart of accounts, templates and pricing. This is the most affordable and most complete QuickBooks add-on system for designers and window treatment professionals. As an added benefit, you will have access to FREE QuickBooks advice using our private online forum, Minutes Matter QuickBooks Community. Once again, Minutes Matter is here to set you on the right path. We have included a FREE one (1) hour private QuickBooks setup consultation to get you up and running quickly! If you already have QBQ, but still need a little help, you can purchase a One-on-One Consultation with Vickie.

#5 Get Educated Online! Take classes directly related to your business (like the Minutes Matter University online classes) or indirectly related (like taking a class to learn computer basics). During the past few years there have been dramatic changes in communications and technology. Computers are more powerful than ever! Are you taking advantage of new technologies to unlock new opportunities? The list is endless and is growing more every day.

The changes and advances in technology provide us with the opportunity to operate on the same level of play with the smallest and largest businesses in the world! Today you have the opportunity and the tools to contact and sell to more prospective customers than anyone's wildest dream a few years ago.

Think about all your software and what it will do for you, write letters, design window treatments and space plans, create web pages, brochures, newsletters and books (to name but a few) all with the click of a mouse. If you look back in time to 10-15 years ago, none of these advantages were available to the average person. The power has shifted to us and we need to take advantage and use that leverage. All of the technology that we are taking for granted is there to be used; do you have the mindset to use it?

The opportunities are huge and endless. Some people say that opportunity never comes their way, but this is not true. Opportunity is all around; you just need to make an effort to go find it. It is an arena where there is plenty of opportunity for new people to get involved. We all have our own unique skill sets to use as well.

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What mindset do you have? Do you make things happen? Do you watch things happen? Or do you just wonder what happened?